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The Dissatisfaction with Satisfaction – The Difference Between Satisfaction and Value

Friday, March 20th, 2009

I want to start a conversation regarding the use of customer satisfaction as the metric of choice in judging the efficacy of organizational efforts and why value is more appropriate. In doing so, I will use a couple of blogs – this first blog focuses on the difference between the ...

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The Dissatisfaction with Satisfaction – The Difference Between Satisfaction and Value

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The Dissatisfaction with Satisfaction – The Difference Between Satisfaction and Value

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