Bookmark and Share Add RSS Feed   

Archive for the ‘new products’ Category

New Product Development the Government Way: Where’s the Value in National Healthcare?

Tuesday, September 15th, 2009

If you have been following the healthcare debate that has dominated the US media for the past several months you might have noticed an interesting aspect of it. What you are experiencing is a governmental new product development program in all its glorious and fallible essence. Most commercial new product development ...

Posted in customers, eric reidenbach, healthcare, innovation, market value solutions, new product development, new products, pricing, product/markets, six sigma marketing, speed of value, value | No Comments »

Six Sigma Marketing, Innovation and Market Share Growth

Monday, May 18th, 2009

Here is a basic proposition that is conveyed by Six Sigma Marketing: The greater the value in a product/service offering, the faster the market penetration and market share growth. Six Sigma Marketing has a laser like focus on value creation as the driver of market share growth.  Let’s look at the mechanics ...

Posted in innovation, market share, new product development, new products, speed of value, top line revenue, value | No Comments »

Home  |  Q&A |  Ask a Question |  Articles  |  Videos |  Podcasts |  Interviews |  Columns |  Blogs |  Books |  White Papers
Webinars |  Conferences |  Networking |  Resources |  Advisory Board |  Join  |  Careers With IQPC  |  About |  Contact Us

Six Sigma IQ, a division of IQPC. 2009 All rights reserved.
Use of this site constitutes acceptance of our Privacy Policy.

e-BIM

e-BIM.com 2009 All rights reserved.
Use of this site constitutes acceptance of our User Agreement and Privacy Policy.